AST at the World Winter Sports Expo in Beijing
Since 13 years AST is present in the Chinese market and participated in the World Winter Sports Expo in Beijing this year again. As a highlight, we presented a small scale curling sheet made out of real ice, where visitors could try different kinds of sports directly at the booth. The rink – which is based on the AST skateway technology – aroused enthusiasm among the audience and was used extensively for curling and stock sports. AST also exhibited at the Austrian joint stand nearby, where the all-electric ice resurfacing innovation WM Mammoth was shown. The growing interest in the Expo, which takes place since 2016, signalizes a positive market development in the segment of winter sports. As a supplier of ice- and cooling technology as well as technology for skiing halls, AST is ideally positioned in China – the great number of visits from customers, sport associations and authorities approved this fact once again.